There’s something quite interesting about creating products at the intersection of two fascinating fields: fashion and technology. Even brands who have been in the industry for decades such as Levis are starting to dabble in fashiontech. However, as with any relatively new field, there are always legal concerns to be aware of. Here are three...Continue Reading

The relationship between designers and stylists can almost be described as symbiotic: designers create garments. Designers need exposure to sell. Stylists need to pull items for shoots. Shoots can bring a lot of exposure to designers. In the middle of this beautiful relationship is a very essential legal (yes, legal) document: the pull letter. What...Continue Reading

Plagiarism: one of the most frequent practices in the fashion industry, so much so that you can now find Instagram accounts completely dedicated to exposing copycats such as the wonderful Diet Prada. This account. as well as the recent saga between LLY Atelier, a Montreal jeweller and Ellery, an Australian brand, have inspired us to...Continue Reading

Licensing is a very common practice, especially in fashion and arts, that allows you to maximize the use of your intellectual property. Licensing can be very successful and lucrative if done properly. Whether you are an illustrator, a fashion brand or a band with a well-established brand, if you are considering licensing as your next...Continue Reading